HAROUT.CO

Consistency is undefeated. The goal isn’t to be the best, it’s to be the only name your database thinks of when real estate comes up. This guide turns my training into a simple, repeatable system your future self can run without friction. 1) Clean First: Turn a List into a Living Database Why: You can’t personalize what you haven’t organized. If you don’t know who’s in your database, you can’t serve them. In Swarm (today): Audit Merge duplicates. Delete junk (info@ emails, fa

A simple playbook to win on your Google Business Profile Bottom line: everyone who hears your name looks you up on Google. What they find...

When you think of your real estate business, think of your website as your digital storefront. It’s open 24/7, showcasing your listings,...

If we get this right, the results are not linear. One plus one becomes 11. Social media, used with discipline, builds a deeper and wider...

If you don’t measure, you can’t manage, and if you can’t manage, you can’t grow. Today we made your plan “live” inside SwarmCRM using the...

Happy Q4, 2025.This quarter isn’t about adding more noise. It’s about simplifying to the four focus areas, using the Q4-25 Worksheet, and...

Goal: Increase the chances that ChatGPT, Gemini, Google, and social platform AIs recommend you  when a buyer or seller asks for an agent....

In today’s real estate market, success is no longer just about transactions; it’s about credibility. Buyers and sellers are asking AI...

At JohnHart, buyer representation isn’t a formality, it’s our duty. With Millennials and Gen Z stepping into the market later than...

It’s Tuesday, and that means it’s time to stop waiting for business and start creating it. These five tips are simple, actionable, and...

Here are five reminders to sharpen your focus, grow your business, and deepen your relationships this week: 1. Father's Day is Coming –...

If you're serious about leveling up, this blog might sting a little, in the best way. Whether it’s the contacts you’ve been meaning to...

Most real estate agents do a fantastic job guiding their clients through residential transactions; helping them find their dream home,...

JohnHarters, it’s time to rethink Instagram. It’s not just a place to post pretty pictures of homes; it’s a relationship management tool...

Experience doesn’t make you successful in real estate, mentality does.   I’ve seen agents with 30+ years of experience struggle to...

JohnHarters! Thank you to everyone who joined today’s meeting on such short notice. I want to recap the critical points we discussed and...

The start of a new year brings an incredible opportunity to redefine your career trajectory. Whether you're an experienced agent closing...

Navigating the home-buying process can be both exciting and overwhelming, especially when it comes to understanding how commissions work....

As the year wraps up and the market gears up for new challenges, it's the perfect time to zero in on 1031 exchanges. These tax-deferred...

In real estate, timing is everything. The key to unlocking more listings lies in knowing which of your contacts is most likely to sell...