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Become the Only Option: A Step-by-Step PSOI Playbook
Consistency is undefeated. The goal isn’t to be the best, it’s to be the only name your database thinks of when real estate comes up. This guide turns my training into a simple, repeatable system your future self can run without friction. 1) Clean First: Turn a List into a Living Database Why: You can’t personalize what you haven’t organized. If you don’t know who’s in your database, you can’t serve them. In Swarm (today): Audit Merge duplicates. Delete junk (info@ emails, fa
24 hours ago5 min read


Q4 2025 (Q425): The Step-by-Step Execution Plan to Dominate the Quarter
Happy Q4, 2025.This quarter isn’t about adding more noise. It’s about simplifying to the four focus areas, using the Q4-25 Worksheet, and...
Oct 13 min read


Win AI Recommendations: A 30 Day Playbook for JohnHart Agents
Goal: Increase the chances that ChatGPT, Gemini, Google, and social platform AIs recommend you when a buyer or seller asks for an agent....
Sep 47 min read


Monet Quick-Start Guide: The “One-Click” Real Estate Marketing Revolution
In today’s market, speed wins. The agents who connect with their audience first, look professional every time, and remove friction from...
Aug 93 min read


Winning the Buyer: How to Conduct a Powerful Consultation and Earn Loyalty for Life
At JohnHart, buyer representation isn’t a formality, it’s our duty. With Millennials and Gen Z stepping into the market later than...
Jul 314 min read
The Power of Carousel Posts on Instagram: A Must for Every Listing
If you've been in any of my trainings, you've probably heard me mention it more than once. Carousel posts on Instagram are one of the...
Jul 252 min read
How to Succeed at Open Houses—No Matter Who Walks In
Open houses aren’t just about who shows up; they're about what you do before, during, and after. Whether you get one buyer or ten, your...
Apr 103 min read


Transform Your Career: The Next Three to Six Months Can Change Everything
The start of a new year brings an incredible opportunity to redefine your career trajectory. Whether you're an experienced agent closing...
Jan 83 min read
The Power of "Yes... And" in Real Estate Sales
In the world of real estate, objections and questions are par for the course. How we respond to them often determines whether we close a...
Dec 30, 20243 min read
Q and A: Questions and Actions About Paying for a Buyer’s Agent’s Commission
Navigating the home-buying process can be both exciting and overwhelming, especially when it comes to understanding how commissions work....
Dec 21, 20245 min read
Seizing the Opportunity: Why Focus on 1031 Exchanges Now
As the year wraps up and the market gears up for new challenges, it's the perfect time to zero in on 1031 exchanges. These tax-deferred...
Dec 6, 20243 min read
Buyer Consultation Process
Introduction and Initial Questions When you first meet or speak with a buyer, it's essential to ask questions that help you understand...
Oct 4, 20245 min read
The Importance of Planning the Quarter: Why Real Estate Professionals Should Use Drill by JohnHart
In the ever-evolving world of real estate, having a clear plan can make the difference between reaching new heights and falling short of...
Oct 1, 20243 min read


Real Talk, Real Legal: Top 8 Questions Answered on Clear Cooperation, Tenant Rights, and More
Welcome to the first episode of “Real Talk, Real Legal,” a series where we dive into some of the most complex and often misunderstood...
Sep 27, 20245 min read
A Comprehensive Plan to Accelerate Your Business and Ensure Consistent Success
In real estate, consistent effort is the key to success, regardless of market conditions. This business plan is designed to help you not...
Sep 13, 20244 min read


The Grind to Greatness: A New Era at JohnHart Real Estate
Missed the Training? Here’s Everything You Need to Know If you weren’t able to join us for the special Wednesday coaching session,...
Aug 22, 20243 min read
Marketing Buyer’s Commission: JohnHart's Perspective on Fairness and Transparency
The National Association of Realtors has recently announced significant changes regarding how offers of compensation are communicated....
Aug 15, 20242 min read


Training on the New Listing Agreement, JEBRA & Buyer Advantage
For those who couldn’t join us live or need a recap, here’s a detailed overview of our recent training session. Agenda Overview We had a...
Aug 6, 20242 min read


5 Quick Tips to Simplifying Buyer Consultations
Buyer consultations can be straightforward and highly effective with the right approach. Here are some key points to consider:...
Aug 1, 20241 min read
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