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Goal: Increase the chances that ChatGPT, Gemini, Google, and social platform AIs recommend you  when a buyer or seller asks for an agent....

At JohnHart, buyer representation isn’t a formality, it’s our duty. With Millennials and Gen Z stepping into the market later than...

As real estate professionals at JohnHart, one of the most important things you can do is keep your clients informed, especially when it...

Introduction and Initial Questions When you first meet or speak with a buyer, it's essential to ask questions that help you understand...